Logo and brand identity
We built the RPS mark and the full name treatment together, with color and type rules that carry across estimates, signage, vehicles and the website — so a property manager who gets a proposal recognizes the same company they looked up online.
Claimed and built the Google Business Profile
We claimed and verified the profile, set the primary and secondary categories, wrote the service list to match the pages on the site, defined the service areas around Greater Portland and Windham, and loaded photos of real crews and completed properties.
A page for every service
Lawn care, landscape design, mulching, spring and fall cleanups, hydroseeding, and tree and hedge work — each one has its own page describing what the work covers and who it is for, instead of a single list a search engine cannot rank.
Town-by-service landing pages
For each town in the service area we built pages pairing the town with the services offered there, so a search for a specific service in a specific town lands on a page written for exactly that, not the homepage.
Lead forms saved to a database
Every quote request writes to a database with the page it came from and the source of the visit, and sends a notification, so requests are recorded and followed up rather than sitting in one inbox.
Ongoing local SEO
Titles and page structure tuned against what people actually search, schema on the service pages, technical fixes as they appear, and new town and service pages added where the search data shows demand the site does not cover yet.